Getting your posts in front of more people at the right time is crucial to your business. So it’s no wonder a lot of people ask this question – but I don’t really have an answer for it.
Why? Because it’s going to be different for everyone. There is no one specific time that guarantees tons of engagement or interaction.
Remember, no one knows your audience more than you do. When are they online? What times are they hanging out on social media? Instead of asking what the best time is for you to post, why don’t you go ahead and experiment? You should already be testing times throughout the day and tracking your results.
So how do you track your data?
Go to your Facebook page and click on the Insights tab:
The go to Posts:
Then click on the tab “When Your Fans Are Online.”
Here you will see, by the day, when your audience is mostly online. On a page I manage, I can see that Saturday is a big day and 10:00 PM is the peak time. With this in mind, I can focus on creating content that I can share on Saturday night.
This is how you find out which the best time to post for your specific brand or business is. Go ahead and test it out for the Facebook pages that you manage. Track the results, always!
If you have any tips for me, send me an email: firstname.lastname@example.org.